Operational Leadership Team

Jason Biffin

Strategic Partnerships Director

Jason is currently responsible for all Strategic Partnership and Business Development activity at Auto Trader.

He joined the Company in September 2001 as e-commerce manager, taking ownership for the brand’s early expansion into the e-commerce and display advertising markets. Jason has since worked in a number of senior commercial roles across the business, playing a key role in the Company’s full transition to online. Prior to his current role, he was responsible for all consumer and retailer products and services, overseeing product and technology teams.

Previously, Jason was with HMV Media Group, working as commercial manager for Waterstone’s Online with responsibility for driving online book sales and traffic to its digital platforms. His track record also includes 10 years at the Royal Bank of Scotland Group, where he played a central role in the launch of natwest.com.

'It is estimated to be seen or heard a total of 541 million times by nearly three quarters (74%) of the UK’s adult population'. Take a read of this @AMchatter story to hear how our new ad campaign is driving millions of new car buyers to our marketplace https://t.co/swsCNal9jM
Find out how with just a few tweaks to their pricing strategy, this @AudiUK retailer became the best performer within their brand for new car leads on Auto Trader. Discover how we can help you sell your brand new stock: https://t.co/Zsb9UUlb4i https://t.co/YLrU3I7Ctn
Looking forward to a great #CDX19. A very strong line up this morning on the Live Stage, with Daksh Gupta, John O'Hanlon and John Tordoff sharing their insights on the market https://t.co/cGIPwY2NXk
With lots of jargon, media noise, technical reviews & friendly advice consumers often find the new car journey a confusing one. As depicted in our new marketing campaign we're making it simpler for consumers to find & buy your brand new cars. Find out more https://t.co/wB57otWG4K https://t.co/5cLBiRGiWy
Tonight we'll be launching our brand new marketing campaign designed to reinforce our position as the number one destination for new cars. Tune in to ITV1 at 8pm tonight to see how we'll be driving millions of new car buyers to our marketplace #silencethesquawk https://t.co/mWYtqd1DUR
According to the latest fastest selling cars data the 2012 @forduk Focus estate was the quickest used car to leave forecourts in May taking an average of 18 days to sell. Our search data also shows estates were the most searched for body type last month https://t.co/pVpoqFJbPX https://t.co/NUhWgyvtc4
We're looking forward to tomorrow's #ATAwards judging day. An incredible panel of retail, automotive, digital, advertising & culture experts will be scrutinising this year's self-nomination entries to determine the 'best of the best' retailers. Good luck! 🤞 https://t.co/LCYZYNjqew
Over 100,000 brand new cars are unadvertised. If you’re a franchise retailer & want to take your brand new stock out of hiding, we can help put it in front of the UK’s largest audience of buyers. Request a demo or get in touch to start advertising today https://t.co/Zsb9UUlb4i https://t.co/Y4kHq001MF
With UK car production plummeting, our editorial director @ErinBakerMotors was invited to join the @bbc5live Drive team yesterday to discuss the impact of #Brexit, economic uncertainty & the rise of EVs on the market. You can take a listen here (1:52 in) https://t.co/xmblW2BPoJ https://t.co/S283jiLt66
Over 100k brand new cars are unadvertised. With millions of visits each month we can help your brand new stock reach a huge audience of buyers. Have a listen to how @SwanswayGroup is revealing its brand new cars on Auto Trader. To find out more visit https://t.co/Zsb9UUlb4i https://t.co/ONRDgVaaVV

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

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We use social media to speak to the UK’s largest car buying audience