Our strategy is to become the most admired UK digital business. To achieve this we have built a digital culture that is values-oriented, customer-centric and data-driven with a focus on an agile approach to change - and importantly underpinned by a diverse and inclusive workforce.
Our culture
Purposeful
We focus on what’s right for our customers. Our teams are structured so we can react quickly, learning from what’s gone before to succeed faster.
Digital
We embrace a lean approach. That means we build things quickly, test with real customers and then work on improvements.
Principled
Happy people do better work. We strive to create a special working environment — and make sure our people get time for other things, too.
Thoughtful
Ideas come from everywhere, so everyone at Auto Trader gets listened to. We talk among ourselves – and with customers – at every opportunity.
Our values
Be determined
We are passionate about our customers, showing stamina and resilience, and have the conviction to do the right thing. We will roll up our sleeves to get the job done.
Be curious
We are always learning. We question why, we search for better ways, ask questions and actively listen.
Be courageous
We are bold in our thinking, overcoming fears, challenging the conventional and we will run towards and embrace change.
Be humble
We are open, honest, approachable and we treat each other fairly. We recognise success in ourselves and others but admit and learn from mistakes.
Be reliable
We are outcome-oriented and we do what we say we will do. We perform under pressure and have a strong work ethic.
Be community-minded
We look after each other, respect diversity and advocate inclusion. We are committed to making a difference to the communities around us and think of others before ourselves.