Press release

AFV popularity reaches a record high on Auto Trader

  • Alternatively fuelled vehicles (AFVs) account for 5% of all fuel related searches
  • Zero emission vehicles are the only fuel type to record an increase in searches in August
  • Rate of retail price growth slows in August

20th September 2018, London – Alternatively fuelled vehicles (AFVs) saw a spike in popularity last month, accounting for a record 5% of all fuel related searches on Auto Trader, the UK’s largest automotive marketplace for new and used cars. It marks the first time AFV related searches have moved since July 2017, having remained flat at 4%.

At 48% of fuel related searches, diesel remains the most popular fuel-type on Auto Trader, however it recorded a 1% decline on the previous month (49%). Petrol remained flat at 46% of searches.

On average, 22% of all searches that take place on Auto Trader each month are based on fuel type. Since November 2016 the number of searches for diesel cars has steadily declined in line with negative public commentary, falling from a record high of 71% to a record low of 47% in June 2018. Conversely, petrol grew from 27% to 46%. In contrast, AFVs recorded a relatively small movement during the same period, increasing from 2% to just 4%.  

Commenting on the findings, Karolina Edwards-Smajda, Auto Trader’s Director of Commercial Products, said: “The increase in popularity on our marketplace marks what has been a positive few months for AFVs, suggesting we are nearing a very significant turning point. Last month one in 12 new vehicles registered in the UK were electric, and in Q2, sales of second-hand zero emission cars increased 25%. What’s more, in July, a Renault Zoe was the fastest selling used car in the UK, which was a first for an all-electric vehicle.

“It suggests that the traditional barriers to entry, such as the price, the infrastructure and the range, are becoming less of an issue for consumers as awareness and education improves. With a strong pipeline of impressive ‘second generation’ hybrid and electric models coming into the market next year, combined with new charging infrastructure being installed across the country, we have every confidence that demand for electric is set for a huge surge.”

Average price growth slows in August

The average price of a used vehicle in August was £12,743; a like-for-like increase of 6% on the same period last year (stripping out the impact of changes in the mix of cars being sold[1]). Dropping 1% on July (7%), it marks a slight slowdown in the rate of retail price growth which was also recorded across the wider market.

The average price of a second-hand petrol car in August was £10,919, an annual increase of 7%, whilst the average price of diesel was £14,408, an increase of 5%. The rate of price growth fell 1% for both, falling from 8% and 6% respectively.

The Auto Trader Retail Price Index combines and analyses data from c. 500,000 trade used car listings every day, as well as additional dealer forecourt and website data (OEM, fleet and leasing disposal prices, in addition to pricing data from over 3,000 car dealership websites and data from major auction houses across the UK), ensuring the Index is an accurate reflection of the live retail market.

Great talk from @joindrover 's founder Felix Leuschner on the evolving concept of car ownership at #autosplus18 If you'd like to hear more on this topic download your free copy of the AT Market Report, where we explore the impact of new usership models: https://t.co/1vnsgdTFSM https://t.co/bZQRkMI9Jt
Calling all Bike dealers…do you want to convert more browsers into buyers? Tune in to our webinar on Thursday 25th October, 2-3 pm to hear how you can take advantage of displaying your own monthly finance rates across all eligible stock. Sign up here: https://t.co/XcLdkH09RG https://t.co/euH2GY6sK2
Data from the AT Retail Price Index revealed that used car prices in Sept reached a record average of £12,853; a 5% increase on last year. Despite new market challenges, used diesels continue to increase in value up 4% YoY. Find the full story here https://t.co/l0uEnfPvKG https://t.co/Cx58XZNa48
Next week Catherine Faiers will be speaking at the annual Autos+ conference, sharing the latest market research & insight around the evolving concept of car ownership. If you'd like to hear more on this topic, you can download the latest AT Market Report: https://t.co/1vnsgdTFSM https://t.co/deO14niduZ
We're delighted to welcome 100+ of our manufacturer partners to our London office today to share the findings of our latest Market Report. Nick, Marc & Ian discuss the future of ownership & the implications for the industry. Download your free copy: https://t.co/1vnsgdTFSM https://t.co/dnc4LAn9AX
We put our friends at @RomansCars to the test, challenging them to show us the key features of this stunning Ronnie Wood Edition @rollsroycecars Wraith in just 60 seconds #nailedit https://t.co/Smn6RZqoit
Figures from the @SMMT this morning show that new car registrations were down -20.5% last month as a result of the new WLTP regulations. Diesel regs. fell a whopping -42.5%, but the growth of AFVs continue, increasing 3.9%. Read the full results here: https://t.co/ckqbBeI6uE https://t.co/3lHE3OcTTn
Thanks to everyone that joined us at yesterday's Masterclass. If you want to hear the latest insight & best practice advice based on the performance of 13k retailers for FREE, check out our schedule to see when we're in your area. Next up: Belfast 30 Oct. https://t.co/cDQ9xRu2Uo https://t.co/GQ2sXTybZJ
Amazing efforts guys...can't wait to see all of the action shots from the trip! https://t.co/8F2lLqnfjS
How will the growing spectrum of 'usership' models affect our industry? Why not download a free copy of the Auto Trader Market Report today to find out: https://t.co/1vnsgdTFSM https://t.co/FMuJKd6uM5

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