Press release

Auto Trader extends partnership with Codeweavers to power finance on Auto Trader Websites

London, Tuesday 26th September  Auto Trader, the UK’s largest marketplace for new and used cars, has extended its partnership with Codeweavers, which will see the leading technology provider power dealer finance calculators on both Auto Trader and Auto Trader Dealer Websites

Codeweavers’ technology platform currently drives Auto Trader’s finance solution on its marketplace and was integral in the development of the finance calculator function launched in May. As of today, Codeweavers’ will also power dealer finance on Auto Trader Dealer Websites, replacing iVendi.

The move will see dealers operating an Auto Trader Dealer Website benefit from Auto Traders’ complete finance solution. In addition to a general finance enquiry page, dealers with finance on their website will have a finance calculator with Hire Purchase (HP) and Personal Contract Purchase (PCP) examples in their eligible vehicle adverts. What’s more, dealers will be able to submit finance applications directly to their nominated finance provider, selected from Codeweavers’ extensive list of lenders which includes MotoNovo, Close Brothers Motor Finance, Blackhorse, Barclays Partner Finance and Santander Consumer Finance.

Existing Auto Trader Dealer Website customers should expect to be contacted by the Codeweavers team in the coming days to complete the setup of their finance offers. There will be no charges or changes to customers’ existing Dealer Website packages.

Jason Biffin, Retailer and Consumer Product Director at Auto Trader, commented: “Auto Trader is the market-leading automotive website provider and we’re excited to cement our finance partnership further with Codeweavers. As we continue to evolve our finance offering, it is important for us to work with a single technology partner across all of our various finance initiatives. It is also much more efficient for the many thousands of dealer customers that are live today with finance on Auto Trader to manage their offers through one provider. Our customers have asked us to help car buyers submit finance applications direct to their chosen finance provider, so I’m pleased we’ve also been able to give this functionality to all dealers as part of our move to Codeweavers.”

Shaun Harris, Sales Director at Codeweavers, added: “Codeweavers are delighted to be extending our relationship to include the Auto Trader websites. With the positive response from dealers to the solution on the Auto Trader marketplace, we look forward to offering consistency across both platforms as we continue to work with Auto Trader to drive finance innovation. The change removes the burden of replication for the dealer and offers consistency for the consumer so I expect this development will be well received.”

Auto Trader Dealer Websites are responsive and designed with consumers in mind to help dealers’ business stand out in a competitive market place. As well as performing twice as fast as alternative platforms, Auto Trader Dealer Websites are packed with innovative features leading to a 19% increase in leads 1. What’s more, they benefit from Auto Trader’s best in class search engine, making it easier for potential customers to find the vehicles they are looking for.  For more information, dealers can visit: https://trade.autotrader.co.uk/automotive-websites/

Dealer customers are able to add finance calculators to their Auto Trader car adverts free of charge until 2018. Dealers simply confirm their Financial Conduct Authority (FCA) firm reference number, and then select their preferred finance providers and representative APR. Auto Trader will be introducing a search by monthly payment tool in the near future. For more information, dealers can visit: https://trade.autotrader.co.uk/products/dealer-finance/ or talk to their Account Manager.

 About Auto Trader

Auto Trader Group plc is the UK and Ireland’s largest digital automotive marketplace. Auto Trader sits at the heart of the UK’s vehicle buying process and its primary activity is to help vehicle retailers  compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 250 Index.

The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 90% prompted brand awareness and attracts an average of 60 million monthly cross platform visits a month, with circa 70% of visits coming through mobile devices.

The marketplace also has the largest pool of vehicle sellers (listing more than 470,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.

For media enquiries, please contact:

Andrew Nankervis, Senior PR Manager, andrew.nankervis@autotrader.co.uk

1 Google Analytics, Auto Trader data 30th Nov – 14th Dec 2016

Discover what we are doing to keep #consumers engaged with our platformin order to help #cardealers build their #salespipeline in our latest blog post from our COO Catherine Faiers - https://t.co/t4Sv4m9YjB #cornonavirus #consumerbehaviour https://t.co/7LTGzvyJSN
Join us for an Auto Trader Insights webinar where we will be discussing the current trends we are seeing across the #automotive market as we continue to navigate our way through the #coronavirus outbreak. https://t.co/AxxdZtR7i0 https://t.co/uzTeeCtzHm
On yesterday's customer webinar we highlighted that whilst consumers might not be able to visit dealerships, a variety of metrics indicate there's still consumer demand. If you missed the session, which included @ASE_Global's @mikejonesase, catch up here https://t.co/7qLr0Tz3hT https://t.co/LBGALeheWT
We brought forward the launch of our new #marketintelligence tool, AT Market Insight, to ensure #cardealers can keep up with the changing market conditions in these turbulent times. Discover how you can use this new tool now in our latest blog post. https://t.co/50K8rBG2Xi https://t.co/Cc3rZFAk8f
30 minutes left until today's webinar! Register now to hear the latest advice on what options #cardealers have during #coronavirus. Even if you cant make it we will send you the recording https://t.co/vr0dwQTD3J https://t.co/VuIea3MFoK
Have you signed up to our next weekly webinar? We'll be talking through what options #cardealers have amidst the #coronavirus. Tune in tomorrow at 10am and if you can't make it, sign up and we will send you the recording. https://t.co/vr0dwQTD3J https://t.co/omXRjB386q
Last week our #Data & #Insight Director, @therickw joined our webinar to talk retailers through key market observations he had made. Well, we’ve invited him back to share another update to see if the story has changed. https://t.co/KcGC6O2nom https://t.co/AcvcSqSpo1
Great to see people coming up with innovative ways of keeping busy during #lockdown... https://t.co/sv7G0osaLd
Start the week off right with @MarcThornboroug's latest tips on practical things retailers can be doing now to help build that #salespipeline whilst #workingremotely https://t.co/NKxMkK5qbv https://t.co/xpYaTQbWfo
In next week's webinar, we'll be asking our expert panel 'What options do retailers have amidst COVID-19?' Discussions will include furlough for employees & funding for self-employed retailers. Submit your questions when you register: https://t.co/fifT2NvFOB https://t.co/u6YMY1HQB4

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

Keep in touch

We use social media to speak to the UK’s largest car buying audience