Press release

Auto Trader Fastest Selling Cars Data for August

Mitsubishi Outlander conquers diesel despair to become August’s fastest selling used car

  • 2015 Mitsubishi Outlander leads the podium, taking an average of 17 days to sell
  • Big is best as MPVs and SUVs dominate used car market
  • i-Control users enjoy 54% improvement on stock turn in August 2018

Auto Trader, the UK’s largest marketplace for new and used cars, has revealed that the 2015 Mitsubishi Outlander (diesel automatic) was on average, the UK’s fastest selling used car last month, taking just 17 days to leave dealers’ forecourts.

Big was clearly best in August, with MPVs and SUVs dominating both the national top 10 list, and the regional trackers. As the UK prepares itself for the autumn and winter months, six SUVs/MPVs made the national top 10, and topped the six of the 13 countries and regions tracked, including: the South West (2015 Ford Kuga diesel manual – 33 days), Wales (2017 Nissan Qashqai diesel manual– 29 days), South England (2015 Hyundai ix35 diesel manual – 17 days), Northern Ireland (2015 Nissan Qashqai Hatchback diesel manual– 31 days),  London (2015 Vauxhall Mokka petrol automatic– 11 days), North East (2015 Nissan Juke diesel manual– 21 days).

Whilst July’s fastest selling used car, the Renault Zoe, was knocked off the top spot in August, the all-electric hatchback still came a very respectable second place, with the 2016 automatic taking an average of 19 days to sell.

Karolina Edwards-Smajda, Auto Trader’s Director of Commercial Products, said:To once again be amongst the top three fastest selling used cars in the UK is a huge achievement for the Renault Zoe, and an important bellwether of the improving consumer attitude towards alternatively fuelled vehicles. This is evident elsewhere on our marketplace; last month AFVs represented five per cent of all fuel related searches, which was a record high.”   

Hitting targets will always be determined by how quickly a retailer can turn their stock around and using data is the key to speeding it up. Users of i-Control, Auto Trader’s data management solution, took an average of just 29 days to sell a car in August, compared to a market average of 64 - 54% faster than those that don’t use the data management tool.

Karolina continued: “The key to success in what is an increasingly challenging market, is the ability to respond to consumer demand, whether that be a trend towards alternatively fuelled vehicles or seasonal demand for SUVs or MPVs. Complementing your own experience with real-time data can ensure your forecourt reflects these trends in consumer demand and can also help you price stock according to the live retail market, helping you sell more cars, more quickly, and for more profit.”

The UK’s Top 10 Fastest Selling Used Cars in August 2018:

 
Rank


Make/Model


Description

Average Days to Sell

Average Retail Price

1

Mitsubishi Outlander

2015 Mitsubishi Outlander MPV Diesel Automatic

17

£14,327

2

Renault Zoe

2016 Renault Zoe Hatchback Electric Automatic

19

£6,471

3

Skoda Yeti Outdoor

2015 Skoda Yeti Outdoor SUV Petrol Manual

19

£12,442

4

Ford Kuga

2015 Ford Kuga SUV Petrol Automatic

19

£15,798

5

Citroen C4 Cactus

2015 Citroen C4 Cactus Hatchback Petrol Automatic

19

£9,323

6

Citroen Grand C4 Picasso

2015 Citroen Grand C4 Picasso MPV Diesel Manual

20

£11,565

7

Vauxhall Zafira

2015 Vauxhall Zafira MPV Petrol Manual

20

£10,062

8

Audi A3 Cabriolet

2015 Audi A3 Cabriolet Convertible Petrol Manual

20

£18,141

9

Mercedes-Benz A Class

2016 Mercedes-Benz A Class Hatchback Petrol Manual

21

£16,664

10

Ford Kuga

2016 Ford Kuga SUV Petrol Manual

21

£15,408

-ENDS-

About i-Control:

i-Control is Auto Trader’s data intelligence solutions, which tracks live market movements, recommends what stock to buy, where to find it, how much to pay for it, and how much to sell it for taking into account regional differences in desirability – and is proven to improve stock turn, as we’ve seen, by 54%.

Using a combination of daily guide prices from over 4,500 dealer websites, the 500,000+ ads on Auto Trader and price data from all major auctions, fleet & lease companies and manufacturers, i-Control provides accurate valuations ensuring retailers’ stock is competitively priced from day one.

About Auto Trader

Auto Trader Group plc is the UK and Ireland’s largest digital automotive marketplace. Auto Trader sits at the heart of the UK’s vehicle buying process and its primary activity is to help vehicle retailers compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 250 Index.

The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 88% prompted brand awareness and attracts an average of 55 million monthly cross platform visits a month, with circa 70% of visits coming through mobile devices.

The marketplace also has the largest pool of vehicle sellers (listing more than 470,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.

For more information, please visit http://about-us.autotrader.co.uk

 For all trade media enquiries, please contact:

Andrew Nankervis – Senior PR Manager, Auto Trader

Email: andrew.nankervis@autotrader.co.uk 

Tel: +44 203 747 7234

Missed this week's webinar with special guest @vertumotors? Well fear not - the whole webinar is now available on demand at https://t.co/A8vB2i49FU https://t.co/fpMbEkaRgB
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Exactly one week ago when @MrRoryReid & @ErinBakerMotors announced the winners of the Auto Trader New Car Awards – revealing the best #newcars in the UK according to over 181,000 car owners! You can check out the #award winners at https://t.co/FMgf5HByCM #ThrowbackThursday https://t.co/SAFHIczDhl
#Dacia have done it once again! The @daciauk Duster once again won the Best Value New Car at the Auto Trader New Car Awards 2020 - an award they also took home in 2019! https://t.co/vf00Z0g60W https://t.co/rn5qZX59Gh
We've seen a record number of #newcar and van #leads with new car retailers enjoying a massive 91% monthly increase in leads! Discover the latest new car data and how to drive even more leads as we see demand continue to spike now > https://t.co/8l2Mkx0ldn
Big thanks to everyone who joined today's webinar and of course to our guest speaker @vertumotors!
Reminder that next week we'll be launching #ATHighlyRated! Retailers who met the criteria will be receiving a pack next week to promote their achievements to consumers. https://t.co/UJgS71ytoP
Over to @stuart_trader who reveals the result of our earlier poll - a majority discounting prices much less or maintaining pre-#covid19 approach https://t.co/t8PfkUzrtU

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