Press release

Auto Trader Fastest Selling Cars Data for August

Mitsubishi Outlander conquers diesel despair to become August’s fastest selling used car

  • 2015 Mitsubishi Outlander leads the podium, taking an average of 17 days to sell
  • Big is best as MPVs and SUVs dominate used car market
  • i-Control users enjoy 54% improvement on stock turn in August 2018

Auto Trader, the UK’s largest marketplace for new and used cars, has revealed that the 2015 Mitsubishi Outlander (diesel automatic) was on average, the UK’s fastest selling used car last month, taking just 17 days to leave dealers’ forecourts.

Big was clearly best in August, with MPVs and SUVs dominating both the national top 10 list, and the regional trackers. As the UK prepares itself for the autumn and winter months, six SUVs/MPVs made the national top 10, and topped the six of the 13 countries and regions tracked, including: the South West (2015 Ford Kuga diesel manual – 33 days), Wales (2017 Nissan Qashqai diesel manual– 29 days), South England (2015 Hyundai ix35 diesel manual – 17 days), Northern Ireland (2015 Nissan Qashqai Hatchback diesel manual– 31 days),  London (2015 Vauxhall Mokka petrol automatic– 11 days), North East (2015 Nissan Juke diesel manual– 21 days).

Whilst July’s fastest selling used car, the Renault Zoe, was knocked off the top spot in August, the all-electric hatchback still came a very respectable second place, with the 2016 automatic taking an average of 19 days to sell.

Karolina Edwards-Smajda, Auto Trader’s Director of Commercial Products, said:To once again be amongst the top three fastest selling used cars in the UK is a huge achievement for the Renault Zoe, and an important bellwether of the improving consumer attitude towards alternatively fuelled vehicles. This is evident elsewhere on our marketplace; last month AFVs represented five per cent of all fuel related searches, which was a record high.”   

Hitting targets will always be determined by how quickly a retailer can turn their stock around and using data is the key to speeding it up. Users of i-Control, Auto Trader’s data management solution, took an average of just 29 days to sell a car in August, compared to a market average of 64 - 54% faster than those that don’t use the data management tool.

Karolina continued: “The key to success in what is an increasingly challenging market, is the ability to respond to consumer demand, whether that be a trend towards alternatively fuelled vehicles or seasonal demand for SUVs or MPVs. Complementing your own experience with real-time data can ensure your forecourt reflects these trends in consumer demand and can also help you price stock according to the live retail market, helping you sell more cars, more quickly, and for more profit.”

The UK’s Top 10 Fastest Selling Used Cars in August 2018:

 
Rank


Make/Model


Description

Average Days to Sell

Average Retail Price

1

Mitsubishi Outlander

2015 Mitsubishi Outlander MPV Diesel Automatic

17

£14,327

2

Renault Zoe

2016 Renault Zoe Hatchback Electric Automatic

19

£6,471

3

Skoda Yeti Outdoor

2015 Skoda Yeti Outdoor SUV Petrol Manual

19

£12,442

4

Ford Kuga

2015 Ford Kuga SUV Petrol Automatic

19

£15,798

5

Citroen C4 Cactus

2015 Citroen C4 Cactus Hatchback Petrol Automatic

19

£9,323

6

Citroen Grand C4 Picasso

2015 Citroen Grand C4 Picasso MPV Diesel Manual

20

£11,565

7

Vauxhall Zafira

2015 Vauxhall Zafira MPV Petrol Manual

20

£10,062

8

Audi A3 Cabriolet

2015 Audi A3 Cabriolet Convertible Petrol Manual

20

£18,141

9

Mercedes-Benz A Class

2016 Mercedes-Benz A Class Hatchback Petrol Manual

21

£16,664

10

Ford Kuga

2016 Ford Kuga SUV Petrol Manual

21

£15,408

-ENDS-

About i-Control:

i-Control is Auto Trader’s data intelligence solutions, which tracks live market movements, recommends what stock to buy, where to find it, how much to pay for it, and how much to sell it for taking into account regional differences in desirability – and is proven to improve stock turn, as we’ve seen, by 54%.

Using a combination of daily guide prices from over 4,500 dealer websites, the 500,000+ ads on Auto Trader and price data from all major auctions, fleet & lease companies and manufacturers, i-Control provides accurate valuations ensuring retailers’ stock is competitively priced from day one.

About Auto Trader

Auto Trader Group plc is the UK and Ireland’s largest digital automotive marketplace. Auto Trader sits at the heart of the UK’s vehicle buying process and its primary activity is to help vehicle retailers compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 250 Index.

The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 88% prompted brand awareness and attracts an average of 55 million monthly cross platform visits a month, with circa 70% of visits coming through mobile devices.

The marketplace also has the largest pool of vehicle sellers (listing more than 470,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.

For more information, please visit http://about-us.autotrader.co.uk

 For all trade media enquiries, please contact:

Andrew Nankervis – Senior PR Manager, Auto Trader

Email: andrew.nankervis@autotrader.co.uk 

Tel: +44 203 747 7234

Discover what we are doing to keep #consumers engaged with our platformin order to help #cardealers build their #salespipeline in our latest blog post from our COO Catherine Faiers - https://t.co/t4Sv4m9YjB #cornonavirus #consumerbehaviour https://t.co/7LTGzvyJSN
Join us for an Auto Trader Insights webinar where we will be discussing the current trends we are seeing across the #automotive market as we continue to navigate our way through the #coronavirus outbreak. https://t.co/AxxdZtR7i0 https://t.co/uzTeeCtzHm
On yesterday's customer webinar we highlighted that whilst consumers might not be able to visit dealerships, a variety of metrics indicate there's still consumer demand. If you missed the session, which included @ASE_Global's @mikejonesase, catch up here https://t.co/7qLr0Tz3hT https://t.co/LBGALeheWT
We brought forward the launch of our new #marketintelligence tool, AT Market Insight, to ensure #cardealers can keep up with the changing market conditions in these turbulent times. Discover how you can use this new tool now in our latest blog post. https://t.co/50K8rBG2Xi https://t.co/Cc3rZFAk8f
30 minutes left until today's webinar! Register now to hear the latest advice on what options #cardealers have during #coronavirus. Even if you cant make it we will send you the recording https://t.co/vr0dwQTD3J https://t.co/VuIea3MFoK
Have you signed up to our next weekly webinar? We'll be talking through what options #cardealers have amidst the #coronavirus. Tune in tomorrow at 10am and if you can't make it, sign up and we will send you the recording. https://t.co/vr0dwQTD3J https://t.co/omXRjB386q
Last week our #Data & #Insight Director, @therickw joined our webinar to talk retailers through key market observations he had made. Well, we’ve invited him back to share another update to see if the story has changed. https://t.co/KcGC6O2nom https://t.co/AcvcSqSpo1
Great to see people coming up with innovative ways of keeping busy during #lockdown... https://t.co/sv7G0osaLd
Start the week off right with @MarcThornboroug's latest tips on practical things retailers can be doing now to help build that #salespipeline whilst #workingremotely https://t.co/NKxMkK5qbv https://t.co/xpYaTQbWfo
In next week's webinar, we'll be asking our expert panel 'What options do retailers have amidst COVID-19?' Discussions will include furlough for employees & funding for self-employed retailers. Submit your questions when you register: https://t.co/fifT2NvFOB https://t.co/u6YMY1HQB4

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

Keep in touch

We use social media to speak to the UK’s largest car buying audience