Press release

Auto Trader leads the market in accurate consumer valuations

More than one million are now sought each month – and requests are rising month-on-month.

  • Two million-plus retailer valuations complement this growing appetite among used car buyers
  • Auto Trader is the most trusted provider of consumer valuations, in a diverse marketplace
  • Auto Trader data is most closely aligned to sale prices, the price that matters to buyers and sellers

Auto Trader used car valuations are the most accurate of any online provider, the company has claimed today. Measured against actual retail prices, they reflect the reality of a dynamic marketplace and are increasingly seen as the natural benchmark for part-exchange, private sale and dealer retail values.

73% of consumer buyers expect Auto Trader to provide an accurate valuation for their car, compared with 34% for WhatCar? and 15% for WeBuyAnyCar, according to a survey undertaken in September 2014. And  data shows how much more closely Auto Trader has been tracking retail prices compared with providers like CAP, using half a million data points from sources like autotrader.co.uk, as well as intelligence supplied by15 fleet & leasing companies and six auctions houses, including BCA.

Following the launch of consumer valuations in January 2015, Auto Trader has quickly become the most prolific online provider. In just three months volumes have soared to over one million a month. In March 2015 the site hosted X valuations, compared with X in February a rise of X %.

The figures complement more than two million valuations sought by retailer partners. In addition, more than 1,000 retailers are now using Auto Trader valuations to power i-Control, the intelligence tool that helps source the right cars at the right price, to manage forecourts in line with live market changes and to sell cars quickly, accelerating stock turn and boosting profitability.

“Nearly two thirds of all used car transactions involve cars listed on Auto Trader, and there is a clear appetite for us to provide tools like valuations to help buyers begin realistic negotiations with a dealer,” said Auto Trader’s Tim Peake. “We are proud to be the premier valuations provider in the retail market and believe the price at which cars are actually sold is the benchmark by which valuation accuracy should be judged. In a market in which transparency is king, comparisons with existing suppliers or outmoded valuation methods are just no longer valid.

For all trade media enquiries, please contact:

Nigel Wonnacott, PR Director at JJ Marketing, on 07802 483 971 or nigel.wonnacott@jjmarketing.co.uk

Thanks to everyone that played #ATFestive today. In case you weren't sure of the answer, here it is... We'll announce the winner on Monday along with the next question. Have a great weekend 🎅 https://t.co/sLZI6mTlKr
Day five of the #ATFestive giveaway. If you work in the UK automotive industry and fancy winning a £50 Amazon voucher for you or your team, just answer this question....you shouldn't have too far to go to find the answer 😉Good luck! 🎄🎄 https://t.co/wKLWluYym9
According to data from the Auto Trader Fastest Selling Index the @renault_uk Zoe was the UK's fastest selling used car in December AND 2019 as a whole. It marks the first time a pure #electricvehicle has taken the annual top spot. Read more here: https://t.co/UnmbW8lHEz https://t.co/XBRj8E9EsW
Thank you to everyone who's been playing #ATFestive this week. Yesterday's winner, who answered correctly that the @PeugeotUK 3008 was the Auto Trader New Car of the Year 2019 is....@chevroncars 🥳 Well done guys. Stay tuned for today's question https://t.co/elccev0yz3
And that's it for day four of #ATFestive. Here's the answer - it is of course the brilliant @PeugeotUK 3008. Thank you to everyone who played today. We'll reveal the winner tomorrow along with question 5 🎄 https://t.co/TcZCTDL5Xh
Day four of #ATFestive and your chance to scoop a £50 Amazon voucher for you or your team. If you work in the UK automotive industry, all you need to do is answer today's question by 5pm this evening. Good luck! 🎁🎁 https://t.co/PJiYCT6MrL
Congratulations to the team at @RobinLuscombe ...you've won yesterday's #ATFestive giveaway and a £50 Amazon voucher 🥳 Stay tuned for today's question 🎅 https://t.co/OPcrvnLtng
And that's it for another day of #ATFestive - here is the answer. Did you get it right? Thanks so much to everyone that's playing along. We'll be revealing the winner tomorrow, along with question 4. Good luck! 🎄🎁 https://t.co/sOnAmMEF1x
Day three of #ATFestive. If you work in the UK automotive industry then here's your chance to win a £50 Amazon voucher. Just answer the question below by 5pm. Good luck 🎄 https://t.co/TyJ26ehSDe
Congratulations to the team at @RMI_NFDA for answering yesterday's #ATFestive question correctly. A £50 Amazon voucher is on its way! Stay tuned for today's question 🎅🎁 https://t.co/n8Qp2Tla2a

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

Keep in touch

We use social media to speak to the UK’s largest car buying audience