Press release

Kia Sportage takes the top spot for August’s fastest selling used car

2015 Kia Sportage shoots off the forecourts as the UK’s fastest selling used car in August.

  • The Renault Zoe marks the second time an all-electric car has featured on the national top 10
  • Diesels fail to make the national top 10 for the third time this year
  • i-Control users enjoy 55% improvement on stock turn

5th September 2017 – London: Data from Auto Trader, the UK’s largest marketplace for used and new cars, revealed that the 2015 Kia Sportage (petrol manual) was the fastest selling used car in August, taking an average of just 17 days to turn. It’s the first time this year the Korean SUV has taken the monthly top spot, but took the crown for 2016’s fastest selling used car.

Following hot on the heels of the Sportage was the 2012 Vauxhall Insignia (petrol manual) and the 2016 Ford Kuga (petrol automatic), which took 20 and 21 days to sell respectively. Perhaps the most notable addition to the national top 10, is the 2015 Renault Zoe (electric automatic), which was positioned fourth, taking 21 days to leave the forecourt. It’s the second time ever a fully electric car has made it onto the national top ten list, the first being the 2016 BMW i3 in January 2017.

August’s results also mark the third time this year that diesels have failed to make the national top 10 list. However, regionally it was an almost equal split, with diesel powered engines positioned first in seven of the 13 regions/countries tracked.

Hitting targets will always be determined by how quickly a dealer can turn their stock around and using data is the key to speeding it up. Users of i-Control, Auto Trader‘s data management solution, took an average of just 29 days to sell a car in August, compared to a market average of 65 – 55% faster than those that don’t use the data management tool.

Karolina Edwards-Smajda, Auto Trader Retailer & Consumer Products Director, said: “The Sportage continues to offer consumers exceptional value and peace of mind, not least because of Kia’s superb seven-year warranty.

“The addition of an all-electric vehicle for the second time ever, coupled with the lack of any diesels in the national top 10, does suggest we’re seeing an important development within the UK used car market. With the ongoing negative rhetoric directed towards diesel and the continued sophistication of EV technology, I’m confident we’ll see more of this over the coming months.”

Paul Philpott, President and Chief Executive of Kia Motors (UK) Limited said: “Once again it is fantastic news to hear that Sportage is the fastest-selling used car on Autotrader! It doesn’t surprise me too much because Sportage continues to be a great performer, old or new, and we know that motorists love its blend of style, performance, packaging and value. In fact I am almost surprised Sportage lasts that long.”

The UK’s Top 10 Fastest Selling Cars in August:

Rank Description Average Days to Sell Average Price Position Average Retail Price
1 2015 Kia Sportage SUV Petrol Manual 17 97.39% £13,671
2 2012 Vauxhall Insignia Hatchback Petrol Manual 20 98.62% £5,394
3 2016 Ford Kuga SUV Petrol Automatic 21 99.29% £24,112
4 2015 Renault Zoe Hatchback Electric Automatic 21 98.82% £6,248
5 2012 Ford Fiesta Hatchback Petrol Automatic 21 99.71% £6,395
6 2012 Vauxhall Zafira MPV Petrol Manual 22 99.72% £5,804
7 2015 Kia Rio Hatchback Petrol Manual 23 99.04% £7,902
8 2016 Hyundai ix20 Hatchback Petrol Manual 23 98.54% £10,662
9 2016 Mercedes-Benz C Class Saloon Petrol Manual 23 100.60% £17,585
10 2016 Peugeot 2008 SUV Petrol Automatic 23 98.11% £12,931

About i-Control:

i-Control is Auto Trader’s data intelligence solutions, which tracks live market movements, recommends what stock to buy, where to find it, how much to pay for it, and how much to sell it for taking into account regional differences in desirability – and is proven to improve stock turn, as we’ve seen, by 55%.

Using a combination of daily guide prices from over 4,500 dealer websites, the 500,000+ ads on Auto Trader and price data from all major auctions, fleet & lease companies and manufacturers, i-Control provides accurate valuations ensuring retailers’ stock is competitively priced from day one.

About Auto Trader

Auto Trader Group plc is the UK and Ireland’s largest digital automotive marketplace. Auto Trader sits at the heart of the UK’s vehicle buying process and its primary activity is to help vehicle retailers compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 250 Index.

The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 90% prompted brand awareness and attracts an average of 60 million monthly cross platform visits a month, with circa 70% of visits coming through mobile devices.

The marketplace also has the largest pool of vehicle sellers (listing more than 470,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.

For all trade media enquiries, please contact:

Andrew Nankervis – Senior PR Manager, Auto Trader

Email: andrew.nankervis@autotrader.co.uk

Tel:+44 203 747 7234

We've got something very exciting launching soon... Wednesday 7th October, save the date 👀 #RPM https://t.co/op0RVqngLN
The @KiaUK Sorento is currently the UK’s fastest selling car, taking an average of just 24 days to turn on UK forecourts according to our Fastest Selling Index. #atinsightoftheday #kia #mazda #peugeot #mercedes-benz https://t.co/0amym8KyIK
Join us on Thursday at 10am for our next #webinar to hear our latest #automotiveindustry updates and #insights and to hear from our CEO, Nathan Coe and @MarshallMotorGp Register now >https://t.co/knn3yUlJ3l https://t.co/HaxCu2EFss
Nathan Coe, our CEO, shared an update with our customers today reassuring them that Boris' announcement earlier this week has had no negative impact on consumer demand. Read Nathan's full thoughts on our latest blog post: https://t.co/sx37kiEHBY
Used car prices continue to climb with last week seeing overall used car prices increase by 7.7%, up from 7.4% the week before and the 20th week of consecutive price growth. #atinsightoftheday #usedcar #Pricing #Petrol #diesel #ElectricCars https://t.co/dmR56DmzNf
Following this week’s government announcement, @stuart_trader, @ClarkRjoclark and @therickw got together to share with you our latest #data & #insights and why there should be no cause for concern in the #AutomotiveIndustry. Watch now at https://t.co/Bch7T5zgYf https://t.co/fTBAjSqCzU
A large segment of buyers believe that owning a car is more important now than it was pre-#COVID19. With that in mind, have you experienced a surge in demand and how have you adapted to meet it? #atinsightoftheday #cardealers https://t.co/J7IikqsNyW
In light of yesterday’s @GOVUK announcement about the new #COVID19 restrictions, our CEO Nathan Coe provides you with the latest #automotive market update and reveals that all indications suggest that consumer demand will continue to remain strong https://t.co/k9dMUo0zCb
Simplifying the car buying process is key to ensuring buyers get their perfect car with ease. So what are you doing and what do you think still needs to be done to simplify the car buying journey? #atinsightoftheday https://t.co/IBp0CHzBgK
The Auto Trader Retailer Awards are back for 2020 in an all new digital format. Register now and join us live to find out if you are one of this year's winners > https://t.co/KwMTCYTfu9 https://t.co/pdnGmFmWcZ

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

Keep in touch

We use social media to speak to the UK’s largest car buying audience