Press release

Kia Sportage takes the top spot for August’s fastest selling used car

2015 Kia Sportage shoots off the forecourts as the UK’s fastest selling used car in August.

  • The Renault Zoe marks the second time an all-electric car has featured on the national top 10
  • Diesels fail to make the national top 10 for the third time this year
  • i-Control users enjoy 55% improvement on stock turn

5th September 2017 – London: Data from Auto Trader, the UK’s largest marketplace for used and new cars, revealed that the 2015 Kia Sportage (petrol manual) was the fastest selling used car in August, taking an average of just 17 days to turn. It’s the first time this year the Korean SUV has taken the monthly top spot, but took the crown for 2016’s fastest selling used car.

Following hot on the heels of the Sportage was the 2012 Vauxhall Insignia (petrol manual) and the 2016 Ford Kuga (petrol automatic), which took 20 and 21 days to sell respectively. Perhaps the most notable addition to the national top 10, is the 2015 Renault Zoe (electric automatic), which was positioned fourth, taking 21 days to leave the forecourt. It’s the second time ever a fully electric car has made it onto the national top ten list, the first being the 2016 BMW i3 in January 2017.

August’s results also mark the third time this year that diesels have failed to make the national top 10 list. However, regionally it was an almost equal split, with diesel powered engines positioned first in seven of the 13 regions/countries tracked.

Hitting targets will always be determined by how quickly a dealer can turn their stock around and using data is the key to speeding it up. Users of i-Control, Auto Trader‘s data management solution, took an average of just 29 days to sell a car in August, compared to a market average of 65 – 55% faster than those that don’t use the data management tool.

Karolina Edwards-Smajda, Auto Trader Retailer & Consumer Products Director, said: “The Sportage continues to offer consumers exceptional value and peace of mind, not least because of Kia’s superb seven-year warranty.

“The addition of an all-electric vehicle for the second time ever, coupled with the lack of any diesels in the national top 10, does suggest we’re seeing an important development within the UK used car market. With the ongoing negative rhetoric directed towards diesel and the continued sophistication of EV technology, I’m confident we’ll see more of this over the coming months.”

Paul Philpott, President and Chief Executive of Kia Motors (UK) Limited said: “Once again it is fantastic news to hear that Sportage is the fastest-selling used car on Autotrader! It doesn’t surprise me too much because Sportage continues to be a great performer, old or new, and we know that motorists love its blend of style, performance, packaging and value. In fact I am almost surprised Sportage lasts that long.”

The UK’s Top 10 Fastest Selling Cars in August:

Rank Description Average Days to Sell Average Price Position Average Retail Price
1 2015 Kia Sportage SUV Petrol Manual 17 97.39% £13,671
2 2012 Vauxhall Insignia Hatchback Petrol Manual 20 98.62% £5,394
3 2016 Ford Kuga SUV Petrol Automatic 21 99.29% £24,112
4 2015 Renault Zoe Hatchback Electric Automatic 21 98.82% £6,248
5 2012 Ford Fiesta Hatchback Petrol Automatic 21 99.71% £6,395
6 2012 Vauxhall Zafira MPV Petrol Manual 22 99.72% £5,804
7 2015 Kia Rio Hatchback Petrol Manual 23 99.04% £7,902
8 2016 Hyundai ix20 Hatchback Petrol Manual 23 98.54% £10,662
9 2016 Mercedes-Benz C Class Saloon Petrol Manual 23 100.60% £17,585
10 2016 Peugeot 2008 SUV Petrol Automatic 23 98.11% £12,931

About i-Control:

i-Control is Auto Trader’s data intelligence solutions, which tracks live market movements, recommends what stock to buy, where to find it, how much to pay for it, and how much to sell it for taking into account regional differences in desirability – and is proven to improve stock turn, as we’ve seen, by 55%.

Using a combination of daily guide prices from over 4,500 dealer websites, the 500,000+ ads on Auto Trader and price data from all major auctions, fleet & lease companies and manufacturers, i-Control provides accurate valuations ensuring retailers’ stock is competitively priced from day one.

About Auto Trader

Auto Trader Group plc is the UK and Ireland’s largest digital automotive marketplace. Auto Trader sits at the heart of the UK’s vehicle buying process and its primary activity is to help vehicle retailers compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 250 Index.

The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 90% prompted brand awareness and attracts an average of 60 million monthly cross platform visits a month, with circa 70% of visits coming through mobile devices.

The marketplace also has the largest pool of vehicle sellers (listing more than 470,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.

For all trade media enquiries, please contact:

Andrew Nankervis – Senior PR Manager, Auto Trader

Email: andrew.nankervis@autotrader.co.uk

Tel:+44 203 747 7234

Great talk from @joindrover 's founder Felix Leuschner on the evolving concept of car ownership at #autosplus18 If you'd like to hear more on this topic download your free copy of the AT Market Report, where we explore the impact of new usership models: https://t.co/1vnsgdTFSM https://t.co/bZQRkMI9Jt
Calling all Bike dealers…do you want to convert more browsers into buyers? Tune in to our webinar on Thursday 25th October, 2-3 pm to hear how you can take advantage of displaying your own monthly finance rates across all eligible stock. Sign up here: https://t.co/XcLdkH09RG https://t.co/euH2GY6sK2
Data from the AT Retail Price Index revealed that used car prices in Sept reached a record average of £12,853; a 5% increase on last year. Despite new market challenges, used diesels continue to increase in value up 4% YoY. Find the full story here https://t.co/l0uEnfPvKG https://t.co/Cx58XZNa48
Next week Catherine Faiers will be speaking at the annual Autos+ conference, sharing the latest market research & insight around the evolving concept of car ownership. If you'd like to hear more on this topic, you can download the latest AT Market Report: https://t.co/1vnsgdTFSM https://t.co/deO14niduZ
We're delighted to welcome 100+ of our manufacturer partners to our London office today to share the findings of our latest Market Report. Nick, Marc & Ian discuss the future of ownership & the implications for the industry. Download your free copy: https://t.co/1vnsgdTFSM https://t.co/dnc4LAn9AX
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Thanks to everyone that joined us at yesterday's Masterclass. If you want to hear the latest insight & best practice advice based on the performance of 13k retailers for FREE, check out our schedule to see when we're in your area. Next up: Belfast 30 Oct. https://t.co/cDQ9xRu2Uo https://t.co/GQ2sXTybZJ
Amazing efforts guys...can't wait to see all of the action shots from the trip! https://t.co/8F2lLqnfjS
How will the growing spectrum of 'usership' models affect our industry? Why not download a free copy of the Auto Trader Market Report today to find out: https://t.co/1vnsgdTFSM https://t.co/FMuJKd6uM5

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

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