Press release

May’s fastest selling cars revealed

Auto Trader has published the latest in its monthly series of top tens, revealing the fastest selling cars in the UK.

Once again, Nissan’s Qashqai proved hot stock across the regions, while Mercedes took five of the ten spots in the national top ten. The UK’s largest digital automotive marketplace for buying and selling new and used vehicles will continue to publish these every month.

Region Regional – best seller by make and model Days to sell
Scotland 2013 Fiat 500L Hatchback Diesel Manual 14
North East 2012 Nissan Qashqai Hatchback Diesel Manual 20
Yorkshire 2013 Citroen C1 Hatchback Petrol Manual 24
East Midlands 2013 Citroen C1 Hatchback Petrol Manual 34
London 2012 Nissan Qashqai Hatchback Petrol Manual 22
South East 2012 Toyota Prius Hatchback Electric Hybrid Automatic 24
South 2013 BMW 1 Series Hatchback Diesel Manual 23
South West 2007 Ford Fiesta Hatchback Petrol Manual 28
Wales 2014 BMW 1 Series Hatchback Diesel Manual 23
West Midlands 2012 Nissan Qashqai Hatchback Diesel Manual 22
North West 2008 BMW 1 Series Hatchback Diesel Manual 18
N.Ireland 2013 Fiat 500 Hatchback Petrol Manual 35
  National – Top ten by make and model Days to sell
1 2013 Mercedes-Benz C Class Saloon Diesel Manual 16
2 2011 Mazda MX-5 Coupe Petrol Manual 19
3 2013 Mercedes-Benz SLK Convertible Diesel Automatic 20
4 2012 Mercedes-Benz B Class Hatchback Diesel Manual 21
5 2010 Vauxhall Insignia Hatchback Petrol Manual 21
6 2009 Nissan Note Hatchback Petrol Automatic 24
7 2013 Mercedes-Benz CLS Saloon Diesel Automatic 24
8 2012 Toyota Prius Hatchback Electric Hybrid Automatic 25
9 2012 Volkswagen Touran MPV Diesel Automatic 25
10 2012 Mercedes-Benz B Class Hatchback Diesel Automatic 25

“In the three months since Auto Trader started publishing these figures, models in the top ten have consistently aligned closely to their optimal retail price position,” said Karolina Edwards-Smajda Auto Trader Trade Solutions Director. “That should resonate with every dealer because the same principle applies to each car on a forecourt. If you want to sell quickly, price to the retail market – that’s the market as it is now, not as some might suggest it could, should or might be.

“Of course, these charts are high level, but the science behind these figures can support every dealer on every forecourt. Pricing, demand and speed-of-sale data powers the same intelligence that works on a targeted micro-level and is instantly available to any retailer. It helps them work out what should be paid for the right car in the right location to maximise profits, as well as the price to sell it for to boost speed of sale.”

Notes to Editors:

Auto Trader Group plc is a 100% digital business having successfully completed the transition from a print title in 2013. Auto Trader sits at the heart of the UK’s vehicle buying process and operates the UK’s largest digital automotive marketplace.

Auto Trader’s primary activity is to help vehicle retailers compete effectively on the Marketplace in order to sell more vehicles, faster. The Marketplace brings together the largest and most engaged consumer audience. Autotrader.co.uk attracts around 44.5 million monthly cross-platform visits on its sites, with around 68% of visits coming through mobile devices, with the largest pool of vehicle sellers (listing more than 400,000 cars each day). In fact over 80% of all time spent on classified sites is spent on Auto Trader. The Group does not buy or sell any vehicles itself.

Auto Trader has around 92% prompted brand awareness in the UK, with 80% of UK retailer forecourts advertising via the website and around 65% of UK used car transactions involving cars listed on autotrader.co.uk.

Auto Trader’s market-leading position enables it to generate and collect large amounts of data on the UK’s automotive marketplace and leverage it to create a suite of services that allow retailers to:

  • BUY – buy the right vehicles, at the right price
  • MARKET – market their brands and businesses effectively in the digital world
  • SELL- sell more vehicles through advertising on the UK’s largest digital automotive marketplace
  • MANAGE – optimise their stock turn and vehicle margin.

For all trade media enquiries, please contact:

Nigel Wonnacott, PR Director at JJ Marketing, on 07802 483 971 or nigel.wonnacott@jjmarketing.co.uk

In a recent consumer facing video, our You Tube Director @MrRoryReid explains why the 2030 ban on new petrol and diesel car sales is a good thing and why car buyers need to embrace EVs. Do you agree with his viewpoint? https://t.co/y89i8EvQoe
Good news for retailers in England with today's confirmation that retailers can remain open in all tiers that come into effect from Wednesday 2 December. https://t.co/R1RAQCBpAx
Join @Motor_Ombudsman , Auto Trader and @radiuslaw for a free webinar exploring the future of online retail in the automotive industry in detail. Register now > https://t.co/9e5gGIp2Ix https://t.co/mbuNuYcYD3
Leads from Auto Trader continue to be far higher when compared to the same time last year, with the year-on-year (YoY) increase in leads higher than the increase in visitors to Auto Trader, up 15.3% YoY, and ad views, up 12.2% YoY. https://t.co/On3wLY81J5
Be sure to clearly display what delivery methods you are offering and what safety measures you have in place on your Auto Trader adverts. Many retailers already have... https://t.co/P9qqRfcsIU
Remember to upgrade your package by the 30th November to benefit from our free December period. Contact your account manager for more details. https://t.co/gQr63pAnaP
Our latest support for retailers in the UK in December. https://t.co/5lX1pXw2ka
Over to our Data & Insight Director @therickw who reveals that visitor levels to Auto Trader are up 15.3% compared to the same time last year with leads up a massive 25.2%. https://t.co/OGfyiQD5Yu
A reminder from @MarcThornboroug that if you are taking part in any fundraising activities, we do have a fund to support you. Get in touch with your account manager to find out more. https://t.co/QJbvEpTRBS
And we're off with @stuart_trader kicking off this week's webinar. Stay tuned right here for all the highlights over the next hour.

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

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