Press release

New car registrations | January 2021

Ian Plummer, Commercial Director at Auto Trader, said:

“As expected the overall new car volumes are quite substantially down on last year, as the industry continued to face challenges that Brexit uncertainty posed as well as the ongoing pandemic. Production levels have been hit hindering supply levels and with showroom closures limiting selling options the industry has had a tough year. That said, as we move into the new year there are encouraging signs that the market will pick up, as some very strong lead indicators are likely to flow through into sales in the weeks ahead. Consumer demand for new cars on the Auto Trader marketplace soared last month, we observed a significant uplift in users viewing new cars on our marketplace which in turn drove record levels of new car leads being sent to retailers. There’s also been a very high demand for vans as people expand their business fleets or start new businesses to capitalise on the changing wider societal trends like home delivery. The emergence and adoption of buying online options will also only help new car sales over the coming months, as consumers begin to gain more confident about doing more of the car buying journey online.  

“AFV sales continue to be positive, but still don’t account for any meaningful levels of volumes. We would hope that the Government’s new ‘Build Back Greener’ strategy encompasses continued financial incentives required to support a higher level of adoption. The plethora of new EVs now on the market gives consumers some excellent options but the high price tags hold many back from turning interest into purchase.”

With panic buying of petrol and diesel gripping the nation, we've seen a spike in interest in electric vehicles with advert views and leads for new electric vehicles on our platform hitting record levels over the weekend. #fuelcrisis #fuelshortages #ElectricVehicles https://t.co/EOX4SEDGCD
This week we rolled out the final stage of our admin fees plan, including any admin fees in the total price of the vehicle. So it's only fitting that this week's tip of the week is all about admin fees and what you can do to ensure your pricing is as transparent as possible. https://t.co/KThAVdSAon
The 2015 @KiaUK Sorento has been revealed as the UK’s current fastest selling used car taking an average of just 17 days to sell right now. https://t.co/X3WTnoOQdE
The number of buyers considering buying their car online continues to grow, with our latest buyer survey indicating that 63% are now willing to buy a used car online when presented with a scenario. https://t.co/FTxnM4ccPO
We're working with the @RMI_NFDA and ICDP to understand how dealers have adopted more digital retailing practices and we need to hear from you! Take the survey now to get a free personalised benchmark report👉https://t.co/qjQqIdVWFt https://t.co/eUiwMtm8E6
As of today, admin fees will be included in the total advertised price of the vehicle on Auto Trader. https://t.co/zy5qYuzEqp
The popularity of electric vehicles on our marketplace continues to grow with almost 1 in 5 consumers looking for a new car on our marketplace now considering an electric car. https://t.co/o6fHAjgL1y
In our next Courageous Conversations webinars, we'll be will be discussing whether the automotive industry is a safe space for the LGBT+ community along @forduk, @UKVolkswagen and @stonewalluk. Register now to join the conversation 👉https://t.co/p3ID7BHI3O https://t.co/FvNNTIhCEm
The latest @SMMT figures show a drop in new car transactions of 22% in August. But despite this, @IanJPlummer believes there are still reasons to be confident and that there is now a huge opportunity for the used car market. https://t.co/M0YmHKH2VA
In our next webinar, we’ll be looking at how this month’s plate change is impacting the market. Are we seeing an influx of buyer’s part-exchanging for a brand-new car and will it ease pressure on stock in the market? Register now find out 👉https://t.co/Oi8hLyTaTg https://t.co/Jjx116svPd

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Registered in England and Wales (Company number: 03909628)

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Manchester
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