Press release

SMMT New Car Registrations | August 2019

Auto Trader's Commercial Director, Ian Plummer, provides his view on the latest new car registrations from the Society of Motor Manufacturers and Traders (SMMT)

Ian Plummer, Commercial Director at Auto Trader, said:

“Unsurprisingly the market is down, despite retailers and manufacturers best efforts as they sought to beat the new Real-world Driving Emissions (RDE) test deadline by registering large volumes of cars before the end of the month. This has effectively inflated sales. Although we shouldn’t be focused on August, more importantly it is about how the market fairs in September, a key plate change month. The market will have to continue to contend with the ongoing Brexit negotiations and as things heat up politically, uncertainty remains which is not helping business or consumer confidence - especially not helping to sway manufacturers to send more cars into the UK.”

“Although sales look encouraging in August, the longer term drive to accelerate alternative fuelled vehicle (AFV) sales is stalling, as heightened consumer demand is now outstripping supply. Almost certainly a symptom of Britain’s impending EU exit, while manufacturers are struggling to produce enough batteries and electric cars, and those that are rolling off production lines are destined for other, more profitable markets. If we continue to see an exchange rate at or around parity with the euro, the UK may even miss out on the best and newest EVs as manufacturers may make the decision to divert the vehicles to other markets where these cars are not only more profitable but also more certain to count for the imminent and very stringent fleet emissions targets that they need to comply with from next year. Many European markets are now leaving the UK in their wake: penetration is already high and growing faster than in the UK. In France and Germany new car sales of AFVs were up by 15% and 63% in the first quarter of 2019 and in the pioneering markets such as Norway and Holland AFV’s were up by 37% and 49%*.”

*https://www.acea.be/uploads/press_releases_files/20190508_PRPC_fuel_Q1_2019_FINAL.pdf

Missed this week's webinar with special guest @vertumotors? Well fear not - the whole webinar is now available on demand at https://t.co/A8vB2i49FU https://t.co/fpMbEkaRgB
Driving long distances? Well the best car for the job is the @UKVolkswagen Golf which scooped the Best Car for Long Distances award at the Auto Trader New Car Awards 2020. Find out what owners said at https://t.co/TAtdeRojpZ https://t.co/4Sj9ANaFK6
For those looking for a 7 seater you can do no better than the @VolvoCarUK #XC90. That's according to the 181,000 car owners who voted it the best 7 seater in this year's Auto Trader New Car Awards! https://t.co/M7t1X3Ic9S https://t.co/csJOtcU63N
Exactly one week ago @MrRoryReid & @ErinBakerMotors announced the winners of the Auto Trader New Car Awards – revealing the best #newcars in the UK according to over 181,000 car owners! You can check out the #award winners at https://t.co/FMgf5HByCM #ThrowbackThursday https://t.co/CLdSORmOV0
Exactly one week ago when @MrRoryReid & @ErinBakerMotors announced the winners of the Auto Trader New Car Awards – revealing the best #newcars in the UK according to over 181,000 car owners! You can check out the #award winners at https://t.co/FMgf5HByCM #ThrowbackThursday https://t.co/SAFHIczDhl
#Dacia have done it once again! The @daciauk Duster once again won the Best Value New Car at the Auto Trader New Car Awards 2020 - an award they also took home in 2019! https://t.co/vf00Z0g60W https://t.co/rn5qZX59Gh
We've seen a record number of #newcar and van #leads with new car retailers enjoying a massive 91% monthly increase in leads! Discover the latest new car data and how to drive even more leads as we see demand continue to spike now > https://t.co/8l2Mkx0ldn
Big thanks to everyone who joined today's webinar and of course to our guest speaker @vertumotors!
Reminder that next week we'll be launching #ATHighlyRated! Retailers who met the criteria will be receiving a pack next week to promote their achievements to consumers. https://t.co/UJgS71ytoP
Over to @stuart_trader who reveals the result of our earlier poll - a majority discounting prices much less or maintaining pre-#covid19 approach https://t.co/t8PfkUzrtU

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