Press release

SMMT new car registrations | January 2020

Auto Trader's Commercial Director, Ian Plummer, provides his view on the latest new car registrations from the Society of Motor Manufacturers and Traders (SMMT)

“It’s reassuring to see that registrations of EVs have increased in January, but we do need this to continue at pace if we’re to meet the government’s new ambitious target of banning petrol and diesel new car sales by 2035. 

“Yesterday’s announcement reaffirms consumers’ interest in EVs, as consumers searching for EVs increased by over 165% on Auto Trader. Advert views of EV cars on the UK’s largest automotive marketplace, increased by a massive 143%, when compared with the previous day. However, the pressure is on to ensure the supply of EVs is there, and that those cars are available at an affordable price. Government grants and incentives remain crucial if we are to see EV sales increase at any kind of meaningful rate.”

“It’s also encouraging that sales of hybrid vehicles have increased. Advert views for alternatively fuelled vehicles more widely also increased yesterday by more than 42%, compared with Monday. They continue to provide a good entry point for those consumers wanting to try out new alternatively fuelled technologies, but who feel that a pure EV isn’t quite right for them just now.”

Have you registered for tomorrow's webinar yet? Don't miss the chance to hear the latest market insights as well as invaluable information regarding distance selling from Peter Stonely, a specialist in Trading Standards law. Sign up for free here: https://t.co/oixBF5X1Q9 https://t.co/JdoFxzgUHq
During the #QueensSpeech on Sunday, during which circa 24 million people tuned in to hear her inspiring message around #COVID19, we saw a dramatic dip in ad views across our platforms. https://t.co/Pb3VhYBBLm
During the #Queen's address to the nation on #COVID19 last night, we saw a dramatic dip in ad views across our platforms. It's no surprise, as her broadcast attracted an audience of close to 24 million people. https://t.co/VEXZJelr5S
Here's a snapshot of what we covered during our last #COVID19 webinar. This week (10am Weds.) we'll be joined by Jacob Freshwater of Fresh Motors & trading standards law specialists, @StonelyTraining, as we discuss distance selling. Register for free here: https://t.co/oixBF5X1Q9 https://t.co/MfRnNZMMdo
The latest data from the @SMMT shows the #newcar market was down 44.4% in March. However, our market observations do offer a more reassuring picture for the future, as people are still actively looking for their next car. Read @IanJPlummer's view here https://t.co/uOmDKIAQSs https://t.co/WquwxioqDG
Thanks to everyone who joined today's OEM & new car webinar, we hope you found the insights useful incl. the latest consumer audience analysis from @Sophus3's @ByPatrickFuller & our own @nchking. If you weren't able to tune in live, you can catch up here: https://t.co/Oivjw6SymZ https://t.co/xCbLwZWzFE
Thanks to everyone who joined today's webinar we hope you found the insights useful incl. the latest consumer audience analysis from @Sophus3' @ByPatrickFuller & our own Retail Insight Director @nchking.I f you weren't able to watch live, catch up here https://t.co/Oivjw6SymZ https://t.co/xCbLwZWzFE
Forget #joewicks! Here's the first of our Digital Retailer Workouts with @MarcThornboroug. Designed to help #cardealers build a healthy #salespipeline for when things return to normal. Stay tuned for future Retailer Workouts! Watch now - https://t.co/Gx5D85ImnM https://t.co/C16uyggHBO
Just under an hour left to register for our latest #webinar! Remember to register even if you can't listen live as we will still send you the recording. https://t.co/2Aph0wJ0wj #automotive #insight https://t.co/3dvzd8ctmA
Discover what we are doing to keep #consumers engaged with our platformin order to help #cardealers build their #salespipeline in our latest blog post from our COO Catherine Faiers - https://t.co/t4Sv4m9YjB #cornonavirus #consumerbehaviour https://t.co/7LTGzvyJSN

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