Press release

SMMT new car registrations | October 2020

Auto Trader's Commercial Director, Ian Plummer, provides his view on the latest new car registrations from the Society of Motor Manufacturers and Traders (SMMT)

Ian Plummer, director at Auto Trader commented on the SMMT’s new car registration figures in October: 

“Our data shows sustained consumer appetite with audience numbers remaining high at over 62 million, up 25% on last year, and the number of brand new car and van leads sent to retailers up 150% compared with October 2019. New car registrations are a reflection of a strong natural retail demand, which has meant retailers haven’t been doing the same month-end forced activity, including tactics like self-registering cars. All anecdotal feedback from retailers and manufacturers suggests that just a week ago they were tracking as much as 20% higher than last year, so although October’s overall registrations were flat, they were driven by organic consumer demand.

“Data shows that it is fleet sales which are causing the dip in numbers in October and that’s not surprising. Many companies haven’t updated their business fleets because the shift in working habits for much of 2020 has meant they don’t need to. The new car market is also still feeling the effect of production line closures earlier in the year, straining the availability of brand new car stock to meet strong consumer demand. 

“The motor industry is a multibillion pound market with a sizeable impact on the UK’s economy, and while it’s good news that the government is keeping manufacturing open during the second lockdown, retailers’ showrooms won’t be able to remain open to sell the cars produced. With consumer demand still at record levels, many retailers have been strengthening their online forecourts so that car buyers can buy online using home delivery or click and collect options, which 50% of consumers have said they’re willing to do in a survey we conducted this week. This is especially vital when over a third of consumers are looking to buy in the next two weeks, given retailers in England and Wales have had to close their showrooms in line with the latest lockdown restrictions.”

Our CEO Nathan Coe will be live on next week's webinar to answer your questions. You can submit your questions to him in the comments and when you register to join the webinar live at https://t.co/rdtNiD8APu https://t.co/d99VfhPofQ
Last week saw the 89th week of consecutive used car price growth, with prices rising 28.6% year-on-year. With used car prices continuing to rise it’s crucial to keep repricing your stock inline with the market to ensure you aren’t leaving profit on the table. https://t.co/MRHJVoNvzs
2021 was a record year for new electric vehicles on our marketplace which saw a record number of advert views in 2021, with 1 in 5 new car advert views now for an electric vehicle. What EVs do you think we'll see drawing the most attention in 2022? https://t.co/niblnnJaPl
Looking to evolve your business by breaking free of outdated data feeds and enabling your customers to have a real-time view of your digital forecourt? Then check out our ‘Essentials to connected retailing’ masterclass now 👉 https://t.co/VggO5GDvFa https://t.co/hRUW9aXDTf
We’re still faced with an element of uncertainty when it comes to the pandemic which means you need to be prepared for any eventuality. So in this week’s tip of the week, @AndrewKorpela shares some top tips on how to make sure you're prepared for whatever is thrown at you next. https://t.co/9cKawLT6Q9
In his latest update, our CEO Nathan Coe shares our latest market insights, including an analysis of consumer demand and pricing, and reveals our plans for 2022. https://t.co/oyxwpJf2U1
With record numbers of new electric vehicle sales and, as we reveal in our latest blog, an electric vehicle being the fastest selling of any used vehicle in 2021, last year really was a victory for voltage 👇 https://t.co/j4Al3nByBL
In our latest Monthly Market Intelligence Report, we analyse the 3 key trends that came to define the automotive industry in 2021, record demand, the growth in used car prices and the acceleration of EV adoption 👉https://t.co/tVW6vpQjxm Will these trends continue through 2022? https://t.co/rITl15odBm
A quick summary of what we have covered in today's webinar from @ClarkRjoclark. https://t.co/QFgNQYhCR8
Prices then are still strong, but we are still seeing under-priced stock on our marketplace which means there is profit being left on the table. It's key then to monitor the live market prices and re-price to the live market value to avoid missing out on profit. https://t.co/3jGvyFVPIn

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

Keep in touch

We use social media to speak to the UK’s largest car buying audience