Press release

SMMT New Car Registrations | September 2019

Auto Trader's Commercial Director, Ian Plummer, provides his view on the latest new car registrations from the Society of Motor Manufacturers and Traders (SMMT)

“September and year to date figures have been more positive than was expected but the natural slowdown of the market and continued Brexit anxiety will be weighing heavily on the minds of consumers, brands and retailers.

“As they focus on hitting their annual targets, both manufacturers and retailers have been using tactics – such as self-registrations – to artificially buoy the numbers and overstate the natural level of demand for new cars, because they just aren’t seeing the consumer demand to reach the figures they need to organically.

“This push activity will almost certainly continue next month ahead of the Brexit deadline, as the industry prepares for whatever the 31st has in store.

“Looking ahead, the CAFE (Clear Air for Europe programme) is going to alter messages consumers have become accustomed to about fuel type. Brand new diesels have lower CO2 emissions than their petrol equivalents so, as manufacturers look to avoid steep fines as a result of CAFE rules, and keep their fleet of cars sold under the threshold of total emissions they could even end up having to push diesel sales. And to do that goes completely against current consumer sentiment on fuel types, so they’ll need to incentivise the sale of diesels instead of petrol cars.”

Over 75% of all time spent on UK automotive sites is spent on Auto Trader. 20% more leads were delivered to retailers in 2021 than in 2020, a sign of strong buyer intent and the ever-increasing importance of online in the buying process. https://t.co/AySv9w7RwG
Over 75% of all time spent on UK automotive sites is spent on Auto Trader. 20% more leads were delivered to retailers in 2021 than in 2020, a sign of strong buyer intent and the ever-increasing importance of online in the buying process. https://t.co/YiU38W6Vc5
Our CEO Nathan Coe will be live on next week's webinar to answer your questions. You can submit your questions to him in the comments and when you register to join the webinar live at https://t.co/rdtNiD8APu https://t.co/d99VfhPofQ
Last week saw the 89th week of consecutive used car price growth, with prices rising 28.6% year-on-year. With used car prices continuing to rise it’s crucial to keep repricing your stock inline with the market to ensure you aren’t leaving profit on the table. https://t.co/MRHJVoNvzs
2021 was a record year for new electric vehicles on our marketplace which saw a record number of advert views in 2021, with 1 in 5 new car advert views now for an electric vehicle. What EVs do you think we'll see drawing the most attention in 2022? https://t.co/niblnnJaPl
Looking to evolve your business by breaking free of outdated data feeds and enabling your customers to have a real-time view of your digital forecourt? Then check out our ‘Essentials to connected retailing’ masterclass now 👉 https://t.co/VggO5GDvFa https://t.co/hRUW9aXDTf
We’re still faced with an element of uncertainty when it comes to the pandemic which means you need to be prepared for any eventuality. So in this week’s tip of the week, @AndrewKorpela shares some top tips on how to make sure you're prepared for whatever is thrown at you next. https://t.co/9cKawLT6Q9
In his latest update, our CEO Nathan Coe shares our latest market insights, including an analysis of consumer demand and pricing, and reveals our plans for 2022. https://t.co/oyxwpJf2U1
With record numbers of new electric vehicle sales and, as we reveal in our latest blog, an electric vehicle being the fastest selling of any used vehicle in 2021, last year really was a victory for voltage 👇 https://t.co/j4Al3nByBL
In our latest Monthly Market Intelligence Report, we analyse the 3 key trends that came to define the automotive industry in 2021, record demand, the growth in used car prices and the acceleration of EV adoption 👉https://t.co/tVW6vpQjxm Will these trends continue through 2022? https://t.co/rITl15odBm

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