Who we are

Auto Trader is the UK and Ireland’s largest digital automotive marketplace, bringing together the largest and most engaged consumer audience with the largest pool of vehicle sellers

In this section

About us

Established in 1977, Auto Trader has a rich 40 year history and is one of the UK’s leading digital brands

Learn more about us

What we do

There are 10 million transactions each year and we are driving change in how consumers are shopping for these cars online

Understand how we work

Our history

We’ve evolved from an entrepreneurial print media business into one of the UK's leading digital businesses

See how we’ve evolved

Our strategy

Our strategy is to improve the process of buying and selling vehicles in the UK, evolve the automotive ecosystem and become the most admired digital business

Our growth horizons

Our business model

Auto Trader is the UK’s largest digital automotive marketplace

See how we create value

Our culture and values

We have built a digital culture that is values-led, customer-centric and data-driven, underpinned by a diverse and inclusive team

See how we bring our values to life

The teams

Everyone at Auto Trader is crucial to what we do

Meet our leadership teams

Video

Watch our latest digital ad

Car buying's back

@ATInsight

In a recent consumer facing video, our You Tube Director @MrRoryReid explains why the 2030 ban on new petrol and diesel car sales is a good thing and why car buyers need to embrace EVs. Do you agree with his viewpoint? https://t.co/y89i8EvQoe

Good news for retailers in England with today's confirmation that retailers can remain open in all tiers that come into effect from Wednesday 2 December. https://t.co/R1RAQCBpAx

Join @Motor_Ombudsman , Auto Trader and @radiuslaw for a free webinar exploring the future of online retail in the automotive industry in detail. Register now > https://t.co/9e5gGIp2Ix https://t.co/mbuNuYcYD3

Leads from Auto Trader continue to be far higher when compared to the same time last year, with the year-on-year (YoY) increase in leads higher than the increase in visitors to Auto Trader, up 15.3% YoY, and ad views, up 12.2% YoY. https://t.co/On3wLY81J5

Be sure to clearly display what delivery methods you are offering and what safety measures you have in place on your Auto Trader adverts. Many retailers already have... https://t.co/P9qqRfcsIU

Remember to upgrade your package by the 30th November to benefit from our free December period. Contact your account manager for more details. https://t.co/gQr63pAnaP

Our latest support for retailers in the UK in December. https://t.co/5lX1pXw2ka

Over to our Data & Insight Director @therickw who reveals that visitor levels to Auto Trader are up 15.3% compared to the same time last year with leads up a massive 25.2%. https://t.co/OGfyiQD5Yu

A reminder from @MarcThornboroug that if you are taking part in any fundraising activities, we do have a fund to support you. Get in touch with your account manager to find out more. https://t.co/QJbvEpTRBS

And we're off with @stuart_trader kicking off this week's webinar. Stay tuned right here for all the highlights over the next hour.

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20